Simple Pricing.
Indian Rupees. No Surprises.
An affordable rank tracker for every stage — a free plan for solo SEOs, monthly or yearly subscription plans as you grow, and a 14-day free trial of Pro on every new account.
Starter
- 10 keywords tracked
- 1 project (website)
- Daily rank updates
- Google.co.in tracking
- 7-day ranking history
- 1 user seat
- Email support
- No competitor tracking
- No white-label reports
- No API access
Every new account also gets a 14-day free trial of Pro, no card required.
Pro
That's under ₹67/day for your whole SEO command centre.
- 500 keywords tracked
- 5 projects
- Daily rank updates
- Google.co.in tracking
- City-level tracking (50+ cities)
- Hindi & regional language keywords
- 3 competitor domains per project
- 90-day ranking history
- Desktop & mobile tracking (1 keyword slot)
- Rank-drop email alerts
- CSV keyword export
- Google Search Console integration
- SERP feature trackingSoon
- 1 user seat
- Priority email support
Growth
That's under ₹134/day for a full agency-grade toolkit.
- Everything in Pro, plus:
- 1,500 keywords tracked
- 15 projects
- 5 competitor domains per project
- 365-day ranking history
- Competitor ad copy tracking
- 3 user seatsSoon
Agency
Unlimited scale for agencies managing multiple clients.
- Everything in Growth, plus:
- 3,500 keywords tracked
- Unlimited projects
- Daily + on-demand rank updates
- Pincode-level trackingSoon
- 10 competitor domains per project
- 365+ days / lifetime history
- AI insights & anomaly alertsSoon
- White-label PDF & email reportsSoon
- Client portal access
- Developer API access
- 10 user seatsSoon
- Dedicated Slack support
No Hidden Keyword Traps
Unlike traditional tracking tools, SerpObserver does not count desktop and mobile tracking as separate keywords. 500 keywords means 500 distinct search terms, tracked across devices natively.
7-day money-back guarantee on your first paid subscription. Not useful? One email, full refund. Refund policy
All prices in Indian Rupees (INR). GST extra. Invoice provided for businesses.
Pricing FAQs
Can I pay via UPI?
Yes. SerpObserver accepts UPI, Razorpay, Paytm, credit/debit cards, and net banking. All payments are processed securely through Razorpay.
Is there a free plan forever?
Yes. Our Starter plan is free forever — no credit card required. 10 keywords, 1 project, daily updates. Every new account also starts with a 14-day free trial of Pro.
Is there a money-back guarantee?
Yes. First-time subscribers can request a full refund within 7 days of their first paid purchase — just email support@serpobserver.io. See our Refund Policy for details.
What happens if I exceed my keyword limit?
We'll notify you at 80% and 100% usage. You can upgrade or remove keywords. We never auto-charge.
Can I get a GST invoice?
Yes. Enter your GSTIN during checkout and we'll generate a compliant GST invoice for every payment.
Do you offer discounts for students or NGOs?
Yes. Email us at support@serpobserver.io with proof and we'll apply a 50% discount.
Is SerpObserver a cheap rank tracker compared to Semrush or Ahrefs?
Yes, for the Indian market specifically. Global tools charge $100+/month (over ₹8,500) before you can track a single Indian city. SerpObserver's Growth plan is ₹3,999/month with city-level tracking built in from day one.
Can I pay monthly, or only yearly?
Both. Every paid plan is available as a monthly subscription or a discounted yearly plan — toggle between them above to compare.
Is SerpObserver good for a small business or startup, or only agencies?
Both. The Free plan (10 keywords) and Pro plan (500 keywords) suit a single small business or startup tracking its own rankings. Growth and Agency add the multi-project and multi-client features agencies need.
Is there an enterprise rank tracking plan for larger teams?
The Agency plan (3,500 keywords, unlimited projects, 10 team seats) is our largest tier — it's currently waitlist-only while we onboard agencies gradually. Join the waitlist above and we'll reach out.